Before you begin the attempt to build a successful list or create a powerful sales page, you will want to start with a rigorous introduction to squeeze pages. In stark contrast to undifferentiated, unfocused home pages, squeeze pages focus specifically on capturing leads for a newsletter or making sales for a specific product - and make no attempt to give visitors a different option. Also known as a ´´lead capture page´´ in some circles, one type of squeeze page is a page designed to get names and email addresses. Some have an opt-in form in sight when the page loads. So, what is important to learn in an introduction to squeeze pages? First, it is important to recognize that all successful marketers use these. If you plan to sell a product over the Internet, you will want to use one, too, rather than relying on sidebar opt-in forms and unfocused pages that do not convey a single point and a single call to action. Another important thing you will want to take away from this introduction to is that every squeeze page contains the same parts and is focused on a single goal - getting the visitor to become a subscriber or buyer. These parts are as follows: an opt-in form (or sales prompt), a brief or lengthy introduction, a picture of the list/product owner, the signature of the list owner, and a call to action (or multiple calls to action). Determining which model will work best for you can simply only be done through testing. While many boast a conversion and attribute it to the shortness of their introduction (many will be one short paragraph), otherwise will boast a high conversion rate because they use lengthy, thorough, and compelling copy. If there is anything you absolutely must take away from here, it is that you cannot create a squeeze page that isn´t focused. 1. Language: English. Narrator: Scott Clem. Audio sample: http://samples.audible.de/bk/acx0/060421/bk_acx0_060421_sample.mp3. Digital audiobook in aax.
The fourth part of Brian and Georgina´s A-Z of sex. In this edition, Brian talks about Oedipus and Georgina gives a few pointers about ´´pulling back the hood´´.Sowerby and Luff´s Big Squeeze is one of iTunes´ most popular podcasts, achieving nearly 2 million downloads since its launch in the summer of 2005, and building a huge worldwide following for its squabbling hosts´ own peculiar brand of ´´talking bollocks´´.This six-part series has been produced exclusively for Audible. From aphrodisiacs to dishwasher-safe sex toys, fanny farts to dolphin-shaped vibrators, Virgin Queens to sex with aubergines, Sowerby and Luff´s Sex Guide is a must. Contains strong language and nudity from the start. 1. Language: English. Narrator: Sowerby, Luff. Audio sample: http://samples.audible.de/bk/ffuk/000005/bk_ffuk_000005_sample.mp3. Digital audiobook in aax.
From the visionary bestselling author of The Second World and How to Run the World comes a bracing and authoritative guide to a future shaped less by national borders than by global supply chains, a world in which the most connected powers-and people-will win. Connectivity is the most revolutionary force of the twenty-first century. Mankind is reengineering the planet, investing up to ten trillion dollars per year in transportation, energy, and communications infrastructure linking the world´s burgeoning megacities together. This has profound consequences for geopolitics, economics, demographics, the environment, and social identity. Connectivity, not geography, is our destiny. In Connectography, visionary strategist Parag Khanna travels from Ukraine to Iran, Mongolia to North Korea, Pakistan to Nigeria, and across the Arctic Circle and the South China Sea to explain the rapid and unprecedented changes affecting every part of the planet. He shows how militaries are deployed to protect supply chains as much as borders, and how nations are less at war over territory than engaged in tugs-of-war over pipelines, railways, shipping lanes, and Internet cables. The new arms race is to connect to the most markets-a race China is now winning, having launched a wave of infrastructure investments to unite Eurasia around its new Silk Roads. The United States can only regain ground by fusing with its neighbors into a super-continental North American Union of shared resources and prosperity. Connectography offers a unique and hopeful vision for the future. Khanna argues that new energy discoveries and technologies have eliminated the need for resource wars; ambitious transport corridors and power grids are unscrambling Africa´s fraught colonial borders; even the Arab world is evolving a more peaceful map as it builds resource and trade routes across its war-torn landscape. At the same time, thriving hubs such as Singapore and Dubai are injecting dynamism into young and heavily populated regions, cyber-communities empower commerce across vast distances, and the world´s ballooning financial assets are being wisely invested into building an inclusive global society. Beneath the chaos of a world that appears to be falling apart is a new foundation of connectivity pulling it together. Praise for Connectography ´´Incredible . . . With the world rapidly changing and urbanizing, [Khanna´s] proposals might be the best way to confront a radically different future.´´-The Washington Post ´´Clear and coherent . . . a well-researched account of how companies are weaving ever more complicated supply chains that pull the world together even as they squeeze out inefficiencies. . . . [He] has succeeded in demonstrating that the forces of globalization are winning.´´-Adrian Woolridge, The Wall Street Journal ´´Bold . . . With an eye for vivid details, Khanna has . . . produced an engaging geopolitical travelogue.´´-Foreign Affairs ´´For those who fear that the world is becoming too inward-looking, Connectography is a refreshing, optimistic vision.´´-The Economist ´´Connectivity has become a basic human right, and gives everyone on the planet the opportunity to provide for their family and contribute to our shared future. Connectography charts the future of this connected world.´´-Marc Andreessen, general partner, Andreessen Horowitz ´´Khanna´s scholarship and foresight are world-class. A must-read for the next president.´´-Chuck Hagel, former U.S. secretary of defense